Each week, we’ll be tracking a snapshot of year-over-year distributor revenue with our Pandemic Revenue Index (PRI). We would like to increase the sample size and are asking you to consider helping the industry through these uncertain and unprecedented times. If you are interested, reach out to Mike Emerson, at memerson@ircg.com. The sample size for the week of July 20-24 is 10 firms, which is the same as last week.
This week’s index shows a decrease in sales of 7.6% compared to the same week in 2019, which means we’ve now gone nine weeks with only one showing a double-digit decline. The plateauing trend with mid-single-digit declines continues, at least for now.
Three participants posted gains this week while only one posted a decline greater than 20%, which mirrors the past two weeks, although the specific companies were not the same.
The index has presented an unnerving sense of stability during the month of July, and this is probably what we can expect until COVID-19 is behind us. However, we’re closer to going back into lockdown than we were last week, and federal stimulus is still a big question mark. Hopefully, we’re not about to drop off our current plateau.
Thanks for following along with us as we analyze the impact of this pandemic. As we collect more experiences, we will continue to share patterns as they emerge.